WILSON SPORTING GOODS COMMITS TO WOMEN'S SPORTS BY SIGNING CAITLIN CLARK

WILSON SPORTING GOODS COMMITS TO WOMEN'S SPORTS BY SIGNING CAITLIN CLARK

CHICAGO, May 21, 2024 /PRNewswire/ -- Wilson Sporting Goods Co. has announced a multiyear partnership with Indiana Fever guard Caitlin Clark. As part of this collaboration, Wilson will introduce signature basketball collections to honor Clark's ongoing legacy. Additionally, Clark will collaborate with Wilson to innovate products for the WNBA, NBA, and the broader basketball community, further solidifying her influence in the world of sports.

"At Wilson, we celebrate the most iconic moments in sports and align ourselves with trailblazers who break boundaries and craft their own narratives," says Amanda Lamb, Head of Global Brand at Wilson. "Caitlin Clark is not only a record-setting athlete but also a cultural icon who has significantly impacted the game. We are immensely proud to join forces with her to continue innovating basketball both on and off the court."

In her new role, Clark will test, advise, and provide feedback on various Wilson basketball products, helping Wilson enhance the game at all levels from youth to professional. Throughout the rest of 2024, Wilson will release collections celebrating Clark and collaborate with her to creatively direct her first-ever signature basketball line, set to debut later this year.

"Wilson has been by my side during some of the most pivotal moments in my career, and I'm thrilled to keep pushing basketball forward with them," says Caitlin Clark, NCAA Division I all-time leading scorer and WNBA rookie. "Having my own basketball collection feels surreal, and it's amazing to think about the impact this will have on future generations of athletes."

Today marks the debut of the first installment in the collection, showcasing Wilson's timeless white and gold WNBA basketball adorned with personalized laser engravings commemorating iconic moments in Clark's career. Customers can select from three distinct designs to customize their basketball. This exclusive release will be accessible solely through Wilson.com.

Aligned with Wilson's commitment to fostering a better world through sports, a pivotal aspect of this partnership involves facilitating access to sports for young people nationwide. The collection will offer products at various price points, available through Wilson's direct-to-consumer channels and select retailers. Moreover, Wilson will extend its support to the Caitlin Clark Foundation, furthering its mission of enhancing the lives of youth and communities through education, nutrition, and sports—principles integral to Clark's personal journey. For further details, visit Wilson.com, and stay updated by following @WilsonBasketball and @Wilson on social media.

About Wilson

Wilson Sporting Goods Co., headquartered in Chicago, USA, stands as the premier global producer of top-tier sports gear, encompassing equipment, clothing, shoes, and accessories. With over a century of pioneering spirit and tradition, the company has played an integral role in shaping the sporting landscape, commemorating the memorable achievements facilitated by Wilson across a spectrum of athletic disciplines including Racquet Sports, Baseball, Softball, American Football, Basketball, Volleyball, Soccer, and Golf. Wilson operates under the umbrella of Amer Sports Group, a publicly listed entity on the New York Stock Exchange.

Wilson holds the distinction of being the official supplier of Game Basketballs for prestigious leagues and events in the world of Basketball. This includes the National Basketball Association® (NBA), the Women's National Basketball Association® (WNBA), the National Collegiate Athletic Association® (NCAA) for March Madness and the Final Four, the Basketball Champions League (BCL), the Basketball Africa League (BAL), FIBA 3x3, and around 39 High School State Associations.

SOURCE: Wilson Sporting Goods Co.